Sweet Happenings

Here’s the stuff you’ll want to know about.

15 January in Sweet News

Introducing Sugar TM – Fan Loyalty Reimagined

After almost two years of development, Sweet is live, and is the first marketplace where artists, talent, and brands can recognize and reward fans with a digital reward token (Sugar) for performing meaningful social and user actions. Fans can redeem Sugar for one-of-a-kind rewards creatively provided by the artists, talent, and brands on the platform. Recognizing fans with Sugar for their micro social contributions creates an exciting new level of fan engagement, and the Sugar token enables a normalized value accepted in a unified rewards marketplace for fans. Read more…

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1 January in App Updates

Sweet 2.0 Released

Fully tokenized experience, powered by Sugar, Sweet wallet enabled on all client sites Sweet wallet enabled at my.sweet.io/wallet, Upgraded desktop and mobile interface, Socially mining of Sugar tokens enabled for users completing tasks Sugar token now used for reward redemptions and monetization features, Upgrade to Angular 5, read more…

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13 November in Brand Additions

Welcome Chris Webby

We are excited to announce that rapper Chris Webby has joined Sweet’s Social Marketplace! A Connecticut native managed by Nick Lippman of Lippman entertainment, Chris Webby has received over 75 million streams on SoundCloud, 88 million streams on Spotify, and 101 million streams on YouTube. Webby’s unconventional style combined with his refusal to give in to trends in the rap community results in a unique, never-heard-before sound, and keeps his fans craving more.

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18 October in App Updates

Sweet 1.5.3 Released

Sweet releases app version 1.5.3 to production: Features & Enhancements: iTunes and Spotify album art resolution updated to 600×600, Top Fans & Leaderboards can be optionally filtered from fan views, Additional anti-spam routing measures added to CRM platform, Implemented administrative user email notification for fan redemptions…

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how brands, artists, and agencies are using Sweet and Sugar to harness the social power of their fans.